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A Breakdown on The Colours of Gold

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A Breakdown on The Colours of Gold

Gold is classic, and the process of shaping, hammering, and crafting each precious metal piece has changed little at its core. But gold has since evolved from traditional yellow, offering us beautiful gold alternatives.

Most gold jewelry comes in three colours: classic gold, white gold, or rose gold. This is possible because gold jewelry is made from an alloy, a mixture of metals rather than pure gold. Gold in its purest state is too soft to stand the test of time. To stabilize the piece, gold is mixed with a variety of metals, from silver to copper to zinc and beyond, which gives us the lovely variety of gold tones we have in our collections.

YELLOW GOLD | All gold begins as a brilliant yellow hue. That’s why we often refer to yellow gold simply as “gold.” Our yellow gold jewelry is all 14 karat gold, which strikes the perfect balance. Fourteen karat gold is an alloy of 58% pure gold and about 42% other precious metals to make it durable enough for everyday wear.

WHITE GOLD | Our white gold is also 14k. White gold is often made of gold and platinum or zinc. Depending on its particular combination of precious metals, white gold is often more resistant to scratches than yellow gold or rose gold. White gold has a modern silver shine. 

ROSE GOLD | This blushing alloy is created by blending gold, copper, and silver. The copper content gives rose gold a soft, pink hue. The combination of precious metals can also make rose gold exceptionally durable. Our rose gold jewelry is also 14k.

Whether you prefer yellow, white, or rose gold, our commitment is to create a beautiful, one-of-a-kind piece that will shine with lasting beauty. Though we often talk more about the gemstones set in our precious metals, pure gold foundations are what we treasure building upon.

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